International Meetings Conventions and Incentives Fair

Among the new developments of 2007, it is worth mentioning the location (Nuova Fiera di Roma- the New Rome Exhibition Center)- chosen by the organisation in order to encourage the constant growth of the fair, and improve the business of its participants- and the new format (2 days instead of 3), which allows participants to optimise their time and contacts. The new BTC key factors: •Italian identity Rome represents the whole Italian system. •Networking greater opportunities for international contacts. •Innovation new exhibition centre and greater opportunities of visibility for the exhibitors. •Opportunity more active buyers. •Easy to reach International connections with the rest of the world. •New! new forms of cooperation between the city and the trade show. •Contacts innovative projects and ideas for national and international buyers. •Less time, more business two days of meetings, greater concentration, more contacts, more business.

Feria Internacional de MICE, la industria de las reuniones y eventos.

BTC Internacional es uno de los eventos b2b más importantes de Europa, especializada en la organización de eventos. Ahora, cerca de su 24º edición, BTC está lista para albergar a los profesionales más calificados del sector de reuniones. El gran éxito de la última edición de BTC, que se realizó en la Nuova Fiera di Roma exhibition centre, confirma que el recinto se ha convertido en uno de los más importantes de Italia, Roma es el corazón de los encuentros de la industria en Italia.